Creativity Manifesto
他们说：“无聊的世界，迷失、空虚。”
他们说：“日常没趣味，人生很乏味，只有满身疲倦的班味，和一颗饮食不规律的病胃。”
大环境如此，却总有人，企图做些不一样的事情——
总有人固执地想用火箭把人送上火星，哪怕代价是一直凝视着深渊；总有人明知有危险，还是想要尝尝「先菌子后小人」的红伞伞白杆杆；总有人一次次踏上海拉鲁大陆，只为再次拯救另一个世界的公主；总有人把害羞的自己藏进青蛙服，带着崽子遍地撒野；总有人企图耗尽所有脑细胞，做一些「有趣的东西」，唤醒本就埋在每个人心底「有趣的力量」
COMOON相信「有趣大于伟大」“FUN IS GREATER THAN GREAT”。在经济下行、创意行业频受冲击的今天；在社会情绪走低、依赖玩梗消解的今天；
在直播间里几十秒的产品介绍+“321上链接！”就能带来直接销量转化的今天；在人工智能的激进升级使得许多技术壁垒被一一踏平的今天；我们依然坚定地相信创意的能量。
被AI创飞前，我们想和TA共创些飞的：成立于2017年的我们，希望通过这17张与AI共创的logo海报，重新介绍一下自己，也展示一下「创意」对于COMOON意味着什么。
They say life is dull, filled with work fatigue. Yet, in this environment, there are always those who's seekingsomething different
Someone dream ofsending people to Mars, even if it means confronting the unknown. 0thers strive to rescue theprincess from distant realms, journeying repeatedly to Hyrule, And there are those who exhaust their creativity,striving to create "interesting" things and awaken the latent "power ofinterest" within everyone.
In today's era, where Al advancements are reshaping industries, COMOON chose to collaborate with Al. Establishedin 2017, through our collection of 17 logo posters co-created with Al, we aim to redefine our identity and illuminatethe essence of creativity.
系列海报
01
宇宙运转的规则
在这里失去「统治力」
创意迸发的瞬间
才有无限的「吸引力」
The rules of the universe's operation
Lose their "dominance" here
In the moment of creative eruption
Only then is there infinite "attraction"
02
拒绝时令的规则限制
idea在脑海里扎根生长
一茬又一茬
总有新意嫩得出水
Rejecting the rules and restrictions of the season,
Ideas take root and grow in the mind,
One after another,
There are always new ideas fresh and juicy.
03
揪出藏在日常的浪漫
拉到阳光下发酵
加上一点想象
灵感盎然生长
Unveil the romance hidden in the everyday
Ferment it under the sunlight
Add a dash of imagination
Inspiration's growing abundantly
04
在时代的框架上
重新构建趣味
与梦想家「合力」
引发超越时代的「跃迁」
Within the framework of the era,
Rebuilding amusement,
In collaboration with dreamers,
Triggering a "transition" beyond time.
05
没有什么「天外来客」
只有来自被憋疯大脑的结石
一亮相
就要在世上砸出一个坑
There are no "extraterrestrial visitors",
Only the stones from a stifled crazed brain.
Once they appear,
They're about to smash a hole in the world.
06
习惯的生存方式逐渐崩塌
沉睡的能量在废墟中苏醒
前方核能
创意在手才能冲向「光明」
The habitual way of survival is gradually collapsing,
The dormant energy awakens amidst ruins,
Ahead lies nuclear energy,
With creativity in hand, we can surge towards "Akira".
07
多一度「肾上腺素」
少一分「固步自封」
享受「失重」
就要做到「0失控」
Add a bit more adrenaline,
Shed a bit of rigidity,
Embrace the loss of gravity,
But aim for zero loss of control.
08
干涸贫瘠的日常里
粗粝的热浪来袭
不温不火会被迅速挤压
够锋利，才有一线生机
In the arid and barren everyday,
Coarse waves of heat surge in.
Anything mediocre will swiftly be suppressed.
Only sharpness brings a glimmer of vitality.
09
「华丽」与「不堪」交汇
「真实」与「联想」交织
灵感的起源是对日常的解构
享受裁剪生活的乐趣
"Gorgeous" and "shabby" intersect,
"Reality" and "imagination" intertwine,
The origin of inspiration lies in deconstructing the everyday,
Enjoy the pleasure of tailoring life.
10
永恒的熵增混沌着宇宙
幸好人类的思维多元扩散
每触达一种介质
便重构一种新秩序
The eternal increase of entropy enshrouds the universe,
Fortunately, human thought diffuses in diverse ways,
With each encounter of a medium,
A new order is reconstructed.
11
拨开盘根错节的「树突分支」
直刺决定关键的「中枢神经」
创意不止要「心思缜密」
能解决核心问题才叫「过过脑子」
Untangle the intricate "dendritic arborization",
Pierce directly into the crucial "nervous centralis",
Creativity requires more than just "meticulous thinking",
Only by solving core problems can it be considered "after thinking".
12
为「麻醉」的情绪「注射」激素
为「骤停」的生活「脉冲」能量
没有人能够「起死回生」
但总有好创意「力挽狂澜」
Injecting hormones into "anesthetized" emotions,
Pulsing energy into the "sudden arrest" life,
No one can perform "miraculous resurrection",
But there are always great ideas to "turn the tide".
13
甜蜜流淌的诱惑，光鲜诱人的表达
别靠近那个唯一的「正确答案」
它可能是——
「还没被看到的危机！」
The tempting sweetness flows, the glamorous expression alluring,
Don't approach that sole "correct answer"
It could be—
"The undiscovered crisis!"
14
生活的馥郁与幻想的清香交织
诞生一场颅内的醉美邂逅
不断试验最合适的精确配比
每一杯，都是专属特调
The fragrance of life intertwines with the fragrance of fantasy,
Giving birth to an intoxicating encounter within the mind.
Continuously experimenting with the most suitable precise blend,
Each glass is a uniquely tailored concoction.
15
探秘至此
扭一下就算不上冒险了
里面是「小确幸」还是「大惊喜」？
我都会屏住呼吸
Exploring to this point,
Even a slight twist doesn't count as an adventure anymore.
Will it be a "small delight" or a "big surprise" inside?
I'll hold my breath either way.
16
重复的生活需要变调
麻木的生命需要解药
随着呼吸的节奏，大口汲取自由
此刻，开启真正的「live」
A repetitive life needs a change of tune,
A numb existence needs an antidote.
With the rhythm of breath, gulp down freedom,
At this moment, start a true "live".
17
低像素也能构建高品质
巧心机才能缔造真乐趣
4k高清带不来玩法的升级
不止屏幕，CPU也要顶级
Low pixels can still build high quality,
Only clever ingenuity can create real fun,
4K high definition doesn't bring an upgrade in gameplay,
Not only the screen, but the CPU also needs to be top-notch.
AI演绎视频
AIGC应用流程示例
在与AI一起「创飞」的过程中，我们解锁了一些「玩法」。接下来分享一下我们与AIGC共创过程中的数智融合，在创意过程中为了保持LOGO图形的一致性，我们会通过ControlNet中的Depth（深度）来约束图形形状。
以确定的结构，结合不同的IDEA，生成不同形式的LOGO主体
以「6号宣言」为示例
我们将电影“AKIRA”中的经典元素——金田摩托车，与COMOON的LOGO进行解构重组。
1、根据创意内容匹配相应的关键词
2、在可能性与辨识度之间求得平衡，重绘幅度一般取值在0.55左右
开启Tiled Diffusion和Tiled VAE控制画面精致度。
3、利用Stable Diffusion进行批量出图，筛选出合适的素材结构在PS里进行重组
4、Stable Diffusion生成背景，在PS中进行合成
以电影《阿基拉》的经典场景作为背景，主体LOGO为影片中金田正太郎的摩托车置身于崩塌的都市中心，周围有东京奥运会的看板，天空中战斗机呼啸着飞过。
过程图展示
最终版展示
写在最后
打工人头发掉落的速度和AI发展的速度哪个快？从ChatGPT到Sora，好像每天，AI都要颠覆一次时代。或许正如余华老师在一次采访中说的：
“写作过程本身是充满乐趣的，这个过程它不能替代我。生活不是按照常理出牌的，这是我们打败GPT的唯一的一条途径。”
AI的时代来了，好玩起来了。
「有趣大于伟大」"FUN IS GREATER THAN GREAT"
Which is faster, the rate at which workers' hair falls out or the pace of Al development? From chatGPT to Sora, it seems like every day, Al is overturning an era.
Perhaps as Yu Hua mentioned in an interview: "The process of writing itself is enjoyable, and it cannot replace me.Life doesn't play by the rules, and this is the only way we can defeat GPT."
The era of Al has arrived, and it's getting more fun.
"'FUN IS GREATER THAN GREAT"
原文链接：https://www.digitaling.com/articles/1050923.html
